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Course Description

RegVPHTC-20200407 Advocacy Communications for Policy, Systems, and Environmental Change

Enrollment DeadlineSectionCourse FormatStart/End Dates Details Instructor(s)Speakers
Self-Paced Course Self-paced Courses Ongoing

Course Description

Date Recorded: April 7, 2020

Sponsored by Region V Public Health Training Center


This self-paced training covers the basics of developing an advocacy communications strategy and provides some practical opportunities to develop and deploy a strategy of your own. It features a number of interactive exercises, as well as a podcast component focused on the concepts of policy surveillance and legal epidemiology and tools to incorporate them into your work.


Public health and other allied health professionals working in health departments, community-based settings, clinics, etc., who are interested in policy engagement and persuasive communication.

Learning Objectives

  • Define policy, systems, and environmental change and the six phases to achievement
  • Identify steps needed to develop a policy/advocacy communications and engagement strategy
  • Recognize the possible roles of individuals, organizations, and coalitions in public health policy/advocacy communications and engagement strategy
  • Practice developing an advocacy communication plan


Melody Geraci, Deputy Executive Director, Active Transportation Alliance

Lindsay Cloud, Director of the Policy Surveillance Program, Center for Public Health Law Research at Temple University Beasley School of Law

Continuing Education Credit

1.5 CHES Category I CECH (Areas of Responsibility: 7.1.6, 7.2.2, 7.2.4, 7.3.8)

1.5 Nursing Contact Hours, to expire Dec 31, 2022

Certificate of Completion

The Michigan Public Health Training Center is a designated provider (ID# 99038) of continuing education contact hours (CECH) in health education by the National Commission for Health Education Credentialing, Inc.

The Michigan Public Health Training Center at the University of Michigan School of Public Health is accredited as a provider of continuing nursing education by the American Nurses Credentialing Center’s Commission on Accreditation.


The Region V Public Health Training Center is supported by the Health Resources and Services Administration (HRSA) of the U.S. Department of Health and Human Services (HHS) under grant number UB6HP31684 Public Health Training Centers ($924,899). This information or content and conclusions are those of the author and should not be construed as the official position or policy of, nor should any endorsements be inferred by HRSA, HHS or the U.S. Government.

Technical Information

This course was created using Articulate Storyline 360. See the Viewing Published Courses section of the Articulate website for technical requirements: https://articulate.com/support/article/System-Requirements-for-Articulate-Storyline-360#viewing-content.

Contact us at mphtc@umich.edu with questions.

Average Completion Time

1 hours



Associated Programs (Explain)

There are no programs currently assigned to this course

Course Competencies

There are no competencies currently assigned to this course